SEPHORA
WE ALL SPEAK MAKEUP
In times when treating ourselves isn’t always affordable, Sephora wants to make beauty more accessible, joyful, and meaningful for all.
During the holidays, Sephora tops countless wishlists, but makeup is more than a gift. It’s a shared language of confidence and care, from getting ready with friends to small self-care rituals during tough times.
Introducing the
SEPHORA SECRET SANTA PROGRAM
Private Secret Santa Groups
Create groups via Sephora accounts with automatic pairings.
Share wishlists and access exclusive holiday gift sets and sales.
Public Wishlist Portal
Make wishlists public for browsing, discussing products, and anonymous, no-contact gifting.
Verified Wishlists from women’s shelters & support organizations, so you can gift to someone who could use a little extra cheer.
Verified recipients can return gifts for a full refund, and shoppers who gift to them receive a 10% discount on a wishlist item of their own.
PR Opportunity: Influencers can surprise fans and verified wishlists with gifts.
Art Director: Iman Sheikh
Copy Writer: Iman Sheikh